May
1, 2004 (Los Angeles, California) -- Chubby Checker, King
of the Twist, started a world-wide revolution in 1959
with his infectious, upbeat music, introducing “dancing
apart to the beat,” and is again making history
in the snack food industry with a new, unique line of
products that fits the needs and tastes of today’s
consumers. A hands-on entrepreneur, Checker is the visionary
and creator of Chubby’s Checkerbar, Chubby Checker
Brand Beef Jerky, Outside the Bun Hot Dogs, New York Twist
Steaks, Golden Hits Gourmet Popcorn, and Girl of the World
Bottled Water. CorBranz Marketing Group, LLC, has formed
an exclusive alliance with Last Twist, Inc., Checker's
parent company, to market his brand on a worldwide basis.
The
company is currently launching the brand in North America,
Australia, and Europe. Chubby and his CorBranz partners
have big plans for his brand in supermarkets, convenience
stores, drug stores, clubs, mass merchandisers and quick
service restaurant chains. More>
The
Last Twist, Inc
was founded in the late
1990's
but has been Chubby's
vision for much longer. Chubby and food have always been very
close, from his early roots in the South Philadelphia chicken
markets to the present as a self- proclaimed "barbecue
guru". Look around your food store shelves and you will
notice something that marketing executives have realized since
the early 60's when "The Twist" sat atop the charts;
the market value in the words or derivations of the words: CHUBBY,
TWIST & CHECKER. Chubby has been watching this phenomenon
and has finally decided to join his many admirers in selling
a little part of himself. Chubby has developed a line of exciting
food products using only high quality, natural ingredients.
The dedication to quality is evident in all of his lines of
snack foods, meats and chocolates. Good tasting and most of
all familiar to your customers, it's time to put a "New
Twist" on the American snack food industry and homes of
all Americans. Put the Last Twist first on your list.
Always with much love,
Chubby